When you advertise, the goal is to target a potential client base that is the most relevant to your business. It is not cost-effective to market to […]
Omni Channel SMS + Location-Based Advertising
All posts tagged: Email Marketing
Email Marketing: The #1 Way to Grow Your Brand
Email marketing can either be fully integrated into your marketing strategy or it can be used as a standalone side project; whichever road you take, one thing’s […]
4 Email Marketing Types All Brands Must Incorporate
When it comes to email marketing, you have two options: Integrate it fully into your digital marketing strategy, or Use it as a standalone side project Whichever […]
3 Marketing Newsletter Mistakes to Avoid
Email newsletters have existed since the very early days of email marketing. Newsletters are so ubiquitous these days that you might even think they can seem boring. […]
4 Mistakes to Avoid When Sending Your Next Email Campaign
We have all done it: hit that send button just a little too soon, only to immediately realize we made a glaring error in the text. Now, […]
3 Myths About Email Marketing and Why They are Wrong
Now that social media is so omnipresent in everything we do online, some people assume there is no longer any value to email marketing. Not true. Email […]
How to Combat Email Fatigue
Email marketing is still a vital part of your digital branding, but it is getting harder and harder to make your emails stand out when every company […]
Combining Location-Based Advertising with SMS Marketing
When you advertise, the goal is to target a potential client base that is the most relevant to your business. It is not cost-effective to market to […]
4 Digital Marketing Metrics You Should Be Tracking
If you have just started your foray into marketing online using email, social, text, IP targeting or any combination of the mediums, you may be wondering how […]
How Print and Digital Can Work Together to Help Brick and Mortar Companies Rebound from COVID-19
The COVID-19 pandemic has annihilated many brick-and-mortar businesses. Unless it was an essential business, the doors were closed. Now that businesses are re-opening, it is important to consider how print and digital can work together to help encourage customers to return.
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