Many marketers strive to raise their direct mail response rates, but do not know where to start. Anything from the offer to the execution to the mailing […]
Many marketers strive to raise their direct mail response rates, but do not know where to start. Anything from the offer to the execution to the mailing […]
The convenience of digital printing has allowed advertisers and businesses to utilize many new innovations in printed media. One such technique is variable information printing (VIP). With […]
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